
A Compassionate Brand Identity for Ovom – Focused on Fertility
Ovom is an innovative fertility clinic that combines cutting-edge technology and artificial intelligence with personalized care. Under the motto "Redefining your fertility journey by making it about you," Ovom places the individual needs of its patients at the center, offering tailored solutions to support them on their path to parenthood.
Our design approach focused on visualizing Ovom’s patient-first philosophy. The core of the new branding is an illustration system that utilizes Moiré effects and dynamic lines to symbolize the unique fertility journey of each patient. The typography and color palette were carefully selected to evoke calm and trust while also reflecting Ovom’s innovative use of AI and its expertise in fertility treatments.


A calming aesthetic
Thoughtful typography and soft colors create an inviting atmosphere that conveys trust and professionalism.

A diverse and empathetic visual world, created with AI
Just like Ovom, we leveraged artificial intelligence to craft a visual language that embodies diversity and warmth.




Kind words from our clients
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